The Media Drop

Steve Rubel says, “Bloggers will become even more fervent if they find a way to make money. And fervency is every PR person’s dream/nightmare.”
I’d like to hitch onto this topic from the lean of bloggers ending up making money because they draw an audience and their advertising/sponsorship starts to pick up. But as PR […]

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Something else pops up that you weren’t expecting. Kansas.com picks up Dean Takahashi’s article in the Mercury News that covers a different kind of reporter. That new kind of reporter is Wagner James Au, who lives in Oakland, California, and writes a blog about “Second Life,” a game where a whole community is […]

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Jena McGregor at Fast Company has an article in the April issue of the magazine talking about the BWE Blog - which, according to the piece, has 95 different blogs linking to it right now. Not too shabby!

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Billboards. Some people like ‘em, some people don’t. Some places have them, some don’t. Some places have them, but only because they’ve been there a long time and got “grandfathered” in. One of those places is in Windham, New York.
According to this article by the AP’s Michael Hill, Clear […]

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Dan Nelson at OnlineAthens writes about changes taking place at cable operator Charter Communications wherein business owners (specifically bar and restaurant owners) will be charged a new monthly rate for cable service. The rates are derived from the estimated number of viewers that the cable company feels will be watching the programming in each […]

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Rory O’Connor over at mediachannel.org wrote earlier this week about the Bush/Cheney campaign slicing their already large advertising campaign because “of a long-term strategy to advertise only when voters are paying close attention.” Keep that in mind when you, the voter, are paying attention over the next few months. And while you’re paying […]

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Cal Ulmann informs that DJ Danger Mouse, of “Grey Album” fame, has a column at the New York Times. Or at least he’s doing a “Playlist” column at the moment.

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Last month I had posted about Lawrence Lessig’s offer to send you a free copy of his newest book, The Future of Ideas if you made a donation to Creative Commons in the amount of $5.00 or more.
I had made a donation that day, and received my autographed copy today. I’ll have […]

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Thanks to Roxanne, you’ve got another Random 10 mp3s for your reading pleasure. Link with yours!
1. Pop - *NSYNC
2. Misdirected Hostility - 311
3. Cold Cold Night - The White Stripes
4. Never Scared - Bonecrusher
5. Take My Hand (Upbeat Depression Remix) - Dido
6. GhettoMusick - Outkast
7. Slow - […]

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The Modesto Bee picks up AP reporter David Bauder’s article about some new advertising measurement that Neilsen is currently putting together. Namely, counting how many times various in-stadium advertisers are on screen for home viewers, and for how long. So if you think you saw as much covered at stadiums that they could […]

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