The Media Drop

All Media, All The Time.

The Media Drop header image 2

Newspapers as a primary ad option

September 27th, 2004 · No Comments

MediaPost’s George Simpson absolutely buries a speech given by Gavin O’Reilly of the World Association of Newspapers at an advertising meeting in China. O’Reilly’s “Top 10 Reasons Why Newspapers Are Still the Best Advertising Medium” list gets quickly debunked in the article - but take heart, it’s only in the “Over the Line” column. It’s not like Simpson was serious or anything [/sarcasm]

Tags: ·