The Media Drop

Well folks, I’m happy to announce that I’ve now been formally announced as Director, New Media Strategies for MWW Group, a public relations firm based in East Rutherford, NJ. For the most part, my recent interviewing for a new day job is one of the reasons you might have noticed some difference in the timeliness of posting here at TMD and over at AdJab and the other Weblogs, Inc. sites I’m a contributor to. Going forward, I’ll continue to blog at these places, as long as conflicts of interest don’t arise - pretty much just as I did when I had a previous day job.

In this new position, I’ll be working on blogging strategies, podcasting, wikis, mobile technologies, measurement of “you” media like blogs, etc., and other “new media” programs for both MWW Group as well as its client base. Many of the topics I’ve covered here and over at WIN are involved in my day-to-day duties, and being on top of what’s new and exciting is part of the job description. I’m happy to say that not only writing these blogs, but reading so many of them, along with various forums (fora if that’s your thing) and other new media sites were instrumental in my gaining this position - and it should be noted that signing up for LinkedIn was probably just as important, as MWW human resource staff found me via that networking tool.

Special thanks to those in the bloggerati who have contributed to what this world of permalinks, hyperlinks, and trackbacks has become - some props go out to Jeff Jarvis, Steve Rubel, Jason Calacanis, Debbie Galant, Matt Sheffield, and a slew of other people that I probably couldn’t name without going into some Movable Type overflow. Plus, last night’s MTV Video Music Awards had enough speechgiving. If I forgot ya, don’t fret - ping me and I’ll buy you a beer.

For those of you who might be contemplating any potential transparency issues with this role and how my coverage of “all things media” might overlap, be assured that I’ll be clarifying any and all positions that our firm has with regard to something written here, when the situation comes about. Otherwise, keep up the great work and feel free to drop a line or comment here with any suggestions, concerns, or other ponderances you might have.