I have got to say I *so* agree with Bob Sassone’s comments about SalesGenie.com’s advertisement in the first quarter. He asks if it’s effective if people go to the site, and I guess technically he’s right in saying that yes it is, but not if we’re all going there to link to it and say how disastrous it was.
If you noticed, late in the pregame show, SalesGenie.com was placed strategically on the screens behind the CBS football crew, which means they dropped some serious coin on this particular game. If you want my opinion, they should probably stick to doing their jobs and maybe running an infomercial or two, because that was just embarrassing. Conceptually, it felt dorky and made me wonder if it was going to lead to something for hair regrowth or would be a total spoof of something.
Check out the early part of the spot, and the promo SalesGenie.com is running, here, or watch it below. And by the way, why would you have something like “forward to your mother-in-law” on your site? What, so people could torture their mothers-in-law, if they’re not in sales?
